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What to Expect on the Red Carpets During Awards Season 2024

 If red carpet stylists had their way, awards season 2024 would be a joyous celebration of emerging designers, diverse talent and archival looks with an underlining note of thoughtfulness regarding the state of fashion. But, there are brand partnerships at play, new collections to promote and sponsors to keep happy. Hollywood’s wardrobes become Tetris puzzles, as celebrity dressers navigate samples, alterations and custom commissions, while keeping in mind both the couture and ready-to-wear trends and incorporating some semblance of sustainability in line with the industry’s commitment to do better for our planet. A dress is never just a dress during awards season.

If this sounds like an impossible tick-boxing exercise, there will be overarching themes at play at the Golden Globes, SAG Awards and Oscars, as stylists fall for the same buzzy designers, directional silhouettes and whimsical embellishments that chime with the current mood, but have lasting impact. Vogue picked the brains of three heavyweight dressers to find out what we can expect from the nominees and guests on film’s big nights in 2024.


Fashion, darling

The SAG-AFTRA strike turned the “fashion space into an art form”, argues Holly White, who dresses emerging stars, like Heartstopper’s Joe Locke. Explainer: in the absence of premieres, celebs turned out to shows, dinners and store events in outfits otherwise reserved for big California moments. As such, there was more experimentation, which will now trickle onto the world’s stage.


Take Sienna Miller’s quirky bump-revealing Schiaparelli moment at Vogue World: London. Undoubtedly one of the looks of the year, masterminded by stylist Harry Lambert, the fabulous white crop top and bubble skirt perhaps wouldn’t have previously found their way to the Academy Awards, but catapulted pure fashion drama to the top of conversations. After being starved of red-carpet wear in the latter part of 2023, expect awards show attendees to dream big. Come January, people will especially be leaning on the new guard – Sabato de Sarno at Gucci, Peter Hawkings at Tom Ford and Chemena Kamali at Chloé – and looking at the modern house visions set to define the year in fashion.

Disco 2024
“If there is a time to shine, it’s on the red carpet,” asserts White. “Metallics will reign and spring 2024 brought some modern silhouettes to the runway that will give this somewhat consistent trend a contemporary and updated look.” Watch out, she says, for Paco Rabanne, Alexander McQueen and Ralph Lauren.

Zadrian Smith, who styles Ariana DeBose, agrees: “That Ralph Lauren look on Christy Turlington was killer.” His other predictions, which goes hand in hand with sheeny-shiny fabrications? Sheerness and fringing. “The flapper girl is making a comeback in a big way,” notes Smith, citing heavy embellishment and relaxed silhouettes as key signifiers of the ’20s revival (keep an eye on The Attico, Prada, Jil Sander and Givenchy). On the flip side, micro hemlines will keep the after-party scene looking disco fabulous (Gucci and Tom Ford, we’re looking at you).


I Asked the Experts—These 9 Hair Trends Will Dominate in 2024

 Whilst there's still some time before next year arrives, as a beauty editor, I'm already curious about which hair trends 2024 will bring. It'll come as no surprise that last year paved the way for short haircut trends, with many of us (read: pretty much the entire Who What Wear UK team) flocking to the salon to chop our lengths into every iteration of a bob haircut going, from blunt bobs to the Italian bob and inverted bobs. And there's no doubt about it—a quick scroll of Instagram confirms that short hairstyles are here to stay well into this year. From a colour perspective, salons were inundated with requests for red hair, from cowboy copper to cherry cola red, as one of the year's biggest hair colour trends of the year. 


So, what hair trends lay in store for 2024? From trending haircuts to the hair colours we'll see everywhere I asked Jason Crozier, art director at Neville Hair & Beauty, for all the insights on the hair trends we'll be wearing in 2024.


The Biggest Hair Trends of 2024

1. Barqoue Bob


Just when we thought we'd seen all the possible types of bob haircuts, another iteration has entered the chat. The "baroque bob" is set to be a big hair trend in 2024, according to Crozier, which lends itself well to those with natural curls or longer bob haircuts that have grown out. "Baroque-inspired curls bring an air of opulence, with Versace’s runway as a prominent example," he says. "In 2024, the trend will evolve with a contemporary twist. Celebrities like Zendaya continue to embrace voluminous curls, but now with a hint of avant-garde geometric shapes, offering a combination of timeless beauty and modern artistry."


If you're not blessed with natural curls, curling wands are your go-to for creating volume and body with your bob.


These Will Be the Top Fashion Trends in 2024, According to Professional Stylists—and You Can Shop Them Now

If you’re looking for a preview of what fashion trends to expect in 2024, you’ve come to the right place. We did some research ourselves and got the scoop from Stitch Fix professional stylists to determine what everyone will be wearing in the upcoming year. As it turns out, bows, preppy styles, wardrobe basics, and ‘90s and ‘00s fashion are all in.

“I love the idea of investing in timeless, versatile pieces that I know I’ll love for years to come,” says one stylist, Ray Carter. Another Stitch Fix stylist, Stephanie Arroyo, tells us that she's excited for the “denim-on-denim” looks from the 2000s to make a reappearance. “It’s classic without being too dressy or casual,” she notes. 

Read on to discover more 2024 fashion trends and how to style them, and shop pieces that you can add to your closet now. 


The perfect non-trend trend is wardrobe basics. Stitch Fix stylists have noticed people requesting classic pieces more frequently, such as button-downs and solid colors. According to stylist Jessica Sockel, “A tucked in button-down is a timeless look. For an office-ready ensemble, style with wide-leg denim and throw on a tie-waist trench coat, worn open to show off the rest of your ‘fit.”

She adds that basics can be worn casually or more dressed up: “Wear denim and your favorite sneakers during the day, then swap with heels when you’re ready for a night out.” And the best part is that these items don’t go out of fashion, so you’ll get plenty of use out of them, and you can endlessly mix and match. 


Fashion Trends 2024: Millennial Pink & 9 Other Runway Looks For The Real World

 Ever since the skinny jeans debate, there seems to be underlying online animosity between millennials and Gen Z. For the most part, the divide is trivial—many of the millennial-loved trends of the ‘90s have been reborn for the TikTok generation and practically everyone is wearing ballet flats again. The younger group managed to make millennial moments a trendier, cooler part of their identity—and for the record, I fall directly between the two age groups and take no sides. However, while Gen Z may be able to add their stamp of approval to a trend, they aren’t necessarily the ones behind the trend’s creation, and the fashion trends for 2024 presented during Fashion Month prove it. 


As I watched the Spring/Summer ‘24 collections make their way down the runway, I couldn’t help but swoon over a particular soft shade of pink sprinkled throughout the designer’s shows. Tory Burch, Carolina Herrera, and Sandy Liang presented pink mini dresses, pink gowns, and pink bow bags (all of which I quickly declared my favorite pieces). It dawned on me that the reason I loved them so much was because the pieces weren’t just any shade of pink, they were Millennial Pink. The shade that defined my entire existence from 2014-2017 suddenly doesn’t seem so “cheugy” anymore. The millennials are getting their power back. 

Could a color revival really tip the power scales? Probably not—but if you add a few snippets of commentary from New York Fashion Week, you might get somewhere. 

During New York Fashion Week a controversial fashion show for Shao Yang was held on the rooftop of Anna Delvey’s apartment and was co-hosted by Delvey herself—a convenient location considering she’s a convicted felon and still under house arrest. What’s more millennial than a girl-boss-turned-scammer trope?

Delvey was joined on the rooftop by famed publicist Kelly Cutrone who helped put on the event. Cutrone was asked what she would consider “in” and “out” this fashion week in a viral TikTok video (ironic, considering her response).

“One thing that’s in is the motherf*cking truth. One thing that’s out is influencers,” Cutrone responded. 

Cutrone is known to have strong opinions and quite a bit of influence herself. If influencers are “out”, that’s another strike against Gen Z. 

The nail in the coffin on Gen Z’s trend domination? I’ll give you a second to guess—side parts. When I went backstage before the STAUD debut runway show at The Plaza Hotel, I was surprised to see model after model with a strong side part. 



Through a cloud of TRESemmé hairspray, I asked celebrity hair artist, Renato Campora, if side parts were coming back. 

“Completely,” Campora replied as he brushed his hands through a model’s long side-parted hair. “A side part, a middle part, or wearing your hair back is a question of changing [your hair] to match your look. A side part is beautiful and opens up the neck.” 

As I watched the models saunter down the runway with their side parts and chic long blue STAUD skirts, I felt myself self-consciously adjusting my middle part. Whether you’re a millennial, Gen Z, somewhere in-between (like me), or don’t even fall into one of the categories, you’ll want to get an early read on the biggest fashion trends for 2024. 

Keep reading for nine trends that may lead to generational peace.

Fashion Photography: What it Takes to Make the Grade, Part 2

 In celebration of the Fall segment of New York Fashion Week 2014, which runs from September 4-11, we interviewed three more professional fashion photographers for our second and final installment on fashion photography to provide a clear picture of what it’s like to be a fashion photographer, as well as some cogent hints and tips for those considering entering this glamorous, but challenging field. New York Fashion Week (NYFW) is a really big deal, and its scale and economics are staggering. There will be over 50 runway shows and the production costs for lighting alone at one of the Lincoln Center shows can easily top $100k. The total cost for just one of these extravaganzas can easily top $1M, which breaks down to about $1,750 a second! According to the New York City Economic Development Corporation, NYFW rakes in about $850M for the city, double the amount for the Super Bowl. Fashion Week events will be held all over New York City and you may rest assured that the world’s top fashion designers and scads of celebrities will be there, along with a profusion of fashion fans, aspiring fashionistas, and, of course, hordes of photographers.


With her mother as her first business partner, Lindsay Adler began shooting professionally at the age of 15, or about half her life (she’s now 29). She has since established herself as one of the leading fashion photographers in the city and works out of her studio in the Chelsea section of Manhattan. “It took me a long time to get into fashion,” Lindsay recalls, “and I explored many different genres, including nature photography with my family, shooting senior portraits in high school to make money, and eventually branching out into shooting weddings. What really inspired my transition to fashion was taking a fashion photography course in college and being exposed to some of the most exquisite photography I had ever seen. For about two years afterward I ran a portrait business in upstate Binghamton, New York, traveling to New York City frequently to build a network of fashion photography connections. Eventually I had enough contacts and a clear concept of what was needed to put on a successful fashion shoot, and in 2009 I moved to New York City and opened my studio, where I specialize in fashion photography and fashion-style portraiture.


Fortunately, I also have a talent for marketing so when I moved to New York I not only made extensive connections in the fashion world, but also in fashion photography education. As a result I teach all over the world at many major platforms, including, in the USA at WPPI, Photo Plus, Photoshop World, and I also give one-off classes at universities.” Lindsay Adler’s editorials and images have appeared in numerous fashion and photography publications including Noise, Marie Claire, Bullett Magazine, Zink Magazine, Rangefinder, Professional Photographer, and her pictures have been used in countless ad campaigns, TV promos, and on billboards. She is the author of four books on photography and is always working on new ways to share her passion and knowledge with others.



“I think what defines my style is that it’s clean, bold, and graphic,” says Lindsay. “It’s not casual, and it’s not rigid, but it is structured, and it’s graphic and bold in the sense of being colorful and high contrast. In other words, it’s arresting and eye-catching, not subtle—it kind of grabs you by the eyeballs. I shoot women primarily unless I have specific clients that want me to shoot men. My male partner specializes in shooting men and when people approach me for that kind of assignment I recommend him. My clients include Marie Claire, Essence, and InStyle magazines, and my book publisher is Peachpit, a division of Pearson Publishing. I’ve also been included in a number of online lists of ‘people under 30 to watch.’”


Lindsay’s Advice for up-and-coming fashion shooters:


“My primary suggestion for emerging fashion photographers is to bring together a strong team,” says Lindsay, “because it’s your creative team that makes you successful. That team should include hair stylists, makeup, and wardrobe people that have a good synergy, a genuine team spirit, and can work together harmoniously. Another important thing to remember is that rejection is part of your career—don’t take it personally, try to learn something from it, and move forward. Finally, you need to get hands-on experience. In fashion photography in particular there’s nothing like working on a fashion set to learn what fashion photography is all about. If you can sign on as an assistant pick a photographer that you admire both for their work and their business practices because those two things together are what makes a successful photographer. Even if you start out just running errands or moving equipment, you will learn something and eventually move up. And whatever you to, keep on shooting.”


Football-Fashion Collabs That Would Actually Make Sense

Over the past decade, we have seen fashion and football fall in love. Every fashion brand and their Nan have joined the great football gold rush and we have been left with more “new” and “exciting” collabs than we can handle. The issue is, with these “new” and “exciting” collabs, is that a lot of them don’t appreciate the depth of the football culture. Brands charge into a complex world with no roadmap, slapping logos on jerseys and re-telling tired stories of “footballing heritage”. It doesn’t have to be this way, though. What if brands actually took the time to understand football culture? What if clubs only signed off on collaborations that resonated with their story? What if football-fashion collabs actually made sense? Here are five we would love to see.


Fred Perry is a British icon. The fabled laurel wreaths have adorned the chests of young Britons up and down the land for more than half a century. The upper-left torso of mods, casuals, skinheads, rude girls, of Amy, Mike, Freddie and Terry were all decorated with that same broken circle. It’s a football fashion staple, too. Go to any ground in Britain and you’ll see the famous twin-tipped polo buttoned up to a hundred chins, fans subtly underlining their allegiance via the two coloured lines along each hem. If British football had a uniform, it would be made by Fred.

So, if Fred Perry is a British icon worn by British subcultures and British football fans at the British football, why are we suggesting that they collab with RSC Anderlecht, the biggest team in Belgium? It’s a fair question. It’s because last time they did it, they produced some all-time teamwear. In the late 1960s, Fred got the call from across the Channel to manufacture kits for Anderlecht, as well as their rivals Club Bruges and Standard Liege. The result, a typically elegant centre-badge Fred design in explosive RSCA purple, is one of football’s greatest forgotten gems. 2023 is the year to re-up this collab and get Fred back in the beautiful game.

Real Madrid & Loewe



Loewe is Spain’s most successful luxury brand. Real Madrid is Spain’s most successful football club. In 1905, Loewe were granted a Royal Warrant of Appointment by King Alfonso XIII. 15 years later, Alfonso XIII granted Madrid FC the title “Real” (royal) as a show of his support. Casa Loewe Madrid, the brand’s flagship store, is just off the capital’s Paseo de la Castellana. The Santiago Bernabeu is 10 minutes north. You couldn’t make up a more perfect football brand story.

Real Madrid have an aura of wealth around them that no other club can match. No matter how hard PSG, Juventus or Bayern try, the spotless white army at La Casa Blanca have an untouchable grandeur that borders on the perverse. For most people, this perpetual exhibition of elitism is a turn off – Super League, Perez, €60m on a 16-year-old etc. – but it does leave the club in a unique position in the fashion world. No-one else can match a fashion house for luxury. No other club can operate on that level. Lean into it and they could make something unprecedented. Two cultural titans of the Spanish capital, coming together to create footballing opulence. The most luxurious football fashion collab there’s ever been.

Bologna F.C. 1909 & C.P. Company


When you think of C.P. Company and football, it’s usually goggle hats on the terraces, loud jackets in dingy pubs or, occasionally, excellent VERSUS-produced editorials. What if it was different, though? What if C.P., founded by the “godfather of sportswear”, turned their sights to producing some on-field magic? How would they apply the experimental philosophy that made them famous to teamwear?

The first thing they’d need is a team to kit out. Who better than their hometown club of Bologna? Massimo Osti founded the brand as Chester Perry in 1971 and, for the last 50 years, C.P. Company has pioneered cutting-edge fabric innovation from Crevalcore – a small town just 40 minutes from the Stadio Renato Dall’Ara. C.P. would have I Veltri playing in some of the most technologically advanced football gear we’ve ever seen. Fabrics that prevent sweat from even forming, training-wear that could survive in space, the warmest bench coats that have ever been stitched. Catch Thiago Motta doing sideline analysis through the digitised goggles of Miglia Mille, some Terminator, Google Glass type stuff. The people need it and, by people, we mean streetwear heads willing to drop a bag on a weird jacket. Molto bene.



Celebrity-Favorite Platform Uggs Are Almost Always Sold Out — but We Found 5 In-Stock Options

If you buy anything this year, make it a pair of Uggs. The shoe gained major traction in 2023 with stars like Megan Fox, Kaia Gerber, Irina Shayk, and Selena Gomez wearing the brand frequently while out and about. But one Ugg shoe stood out from the rest: the Ugg Classic Ultra Mini Platform.


Stemming from the brand’s world-renowned Classic Boot, the mini option offers many of the same shopper-loved components. Look forward to a luxurious sheepskin interior, soft suede upper, a durable sole, and ultra-comfortable footbeds. But here’s the fun part: the mini boasts a 2-inch platform outsole. Soaring high, the platform lengthens the look of legs and takes buyers to new heights — literally.

Celebrities have taken note of this ‘It’ shoe and are wearing it like crazy. Gigi Hadid styled the boot with an all-blue sweatsuit, while sister Bella Hadid dressed up her own pair with underwear-like shorts. Most recently, Kylie Jenner opted for a slouchy look and combined the statement style with camo-cargo pants. No matter how the platform minis were styled, they elevated each look, making them one of the most sought-after shoes on the market. But there’s only one problem; these platform Uggs are always selling out. Right now, only one brown “chestnut” size is up for grabs, and the black color is almost gone. Thankfully, an abundance of pink, red, and blue sizes are still available. But if you prefer classic colors, I found five platform Ugg styles still in stock.


Hair Trends 2023

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Haircuts Kids 2023

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