DESIGN COMPETITION // FRONT ROW SOCIETY . X-RAY FLOWERS - Fashion Dress in The Present
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DESIGN COMPETITION // FRONT ROW SOCIETY . X-RAY FLOWERS


CREATIVE BRIEF

Submission Deadline: 15 February, 2015, 6pm CET
Voting Starts: 16 February, 2015, 6pm CET

Through the widespread use of smart phones, tablets, and other devices, cameras have become so integrated into our daily lives that we sometimes forget what a sublime art photography is. It has become such an immediate process that we forget how miraculous it can be, and yet even the word itself possesses something other-worldly about it; stemming from the Greek words “photos” and “graphe” the art of photography literally means “to draw with light.”

So for this month’s “X-Ray Flowers” challenge, we’re asking you to show us the ways that photography can elevate the everyday into the ethereal. We want to see how even the tiniest and most fragile botanical structures can be suddenly transformed into detailed, semi translucent objects of wonder; how the inner workings of plants and flowers can be even more beautiful than their outer appearance when revealed in diaphanous layers of color and shade.

This competition is for scarves. As always, don’t forget that your print might need to be adjusted to fit the appropriate template. All templates are marked with design specifications to help you get your design just right. Please note that all Front Row Society templates may differ slightly from final manufacturing specifications, so make sure your print is versatile and flexible enough for production. 

What can you win?

Each winner receives a one-off prize of 200€ once the collection launches on the website plus a sample of their products when it arrives in stock. But that is not all – if your design receives 500 orders on wholesale, you will receive an additional €200. This means that FRS can continue to embody the spirit of fashion democracy, rewarding our top designs again...and again...and again! We will also conduct an interview with the winner, publicizing their design across the fashion community in Berlin and worldwide.

To learn more and to submit your designs, go here.

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