fashion insiders share what they really buy on repeat
Did you know that if you type the magic word ‘trend’ into the search bar on the H&M website, your browser adjusts to reveal an edit of only the brand’s newest, most-wanted pieces? Or what about the fact that Net-A-Porter’s new deliveries drop on Mondays, Wednesdays and Fridays - so if you shop then, the boots you’ve been wish-listing for months might actually be available in your size for a change. These are the tricks of the trade you only learn when you shop a hell of a lot. For a living, even. So who better to ask for tips on where to buy the very best wardrobe staples than fashion insiders themselves? We’re talking about the buyers, editors and PR gurus who have put in the groundwork and eliminated the fluff to find classics that work harder and feel better than anything else out there.
Here are their gems...
I buy my jumpers, jeans and shirts in the men’s department
Did you know that if you type the magic word ‘trend’ into the search bar on the H&M website, your browser adjusts to reveal an edit of only the brand’s newest, most-wanted pieces? Or what about the fact that Net-A-Porter’s new deliveries drop on Mondays, Wednesdays and Fridays - so if you shop then, the boots you’ve been wish-listing for months might actually be available in your size for a change. These are the tricks of the trade you only learn when you shop a hell of a lot. For a living, even. So who better to ask for tips on where to buy the very best wardrobe staples than fashion insiders themselves? We’re talking about the buyers, editors and PR gurus who have put in the groundwork and eliminated the fluff to find classics that work harder and feel better than anything else out there.Here are their gems...
I buy my jumpers, jeans and shirts in the men’s department
