H&M Conscious Exclusive

H&M Conscious Exclusive

                                                                                       

                                                                                              Photo: Maja Kljaić
                                                                                              Styling: Ivana Pavić
                                                                                              Make-up: Dajana Pajkić
                                                                                              Hair: Teuta Mesaroš (Teuta Salon)
                                                                                              Photo shoot coordinator: Tina Bačić
                                                                                              Location: Mia Couture & Vantage Garden, Zagreb



And here I am.
One year later with H&M Conscious Exclusive again, but this time with a special editorial created for Journal.hr and H&M in Zagreb. Thanks to the great crew I ended up looking like a modern princess,  romantic&mysterious at the same time.
This beautiful new collection has been inspired by the archives of the the Musée des Arts Décoratifs located in the Palais du Louvre in Paris and will be launched on Thursday 7th April to coincide with the opening of the hotly anticipated exhibition, Fashion forward - Three centuries of fashion. H&M is delighted to also reveal that Parisian art director Julia Restoin Roitfeld, will be the face of the campaign.

Should I mention how much I love these photos? Be sure to check Journal.hr for more!

Embroidered top

Embroidered top

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                                                                                                 mules: h&m conscious exclusive
                                                                                                 jeans: zara
                                                                                                 blouse: zara
                                                                                                 bag: zara
                                                                                                 ph. Masa

"Boho blouses are warm weather essentials" and that's my main excuse mantra for spending all my money on it. Don't blame me. They have tassels, lace, embroidery and they are super cute. And above all, easy for creating spring summer looks. So, if you wanna be a bohemian girl in the city, give an embroidered top a bit of coolness and pair it with a ripped boyfriend jeans, fringe bag and mules. Simple as that! ;)

Draped silk top

Draped silk top

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                                                                                                 sandals: zara
                                                                                                 jeans: zara
                                                                                                 top: h&m conscious exclusive
                                                                                                 jacket: zara
                                                                                                 bracelets: mayanas
                                                                                                 bag: trussardi
                                                                                                 watch: daniel wellington
                                                                                                 ph. Masa



Simple and practical. Stylish and comfortable. This is my perfect version of day to night look! So, if you're in need of a quick, low-effort from a.m to p.m outfit, pick your favorite pair of jeans, add a silk or lace blouse and light parka/jacket for calming effect. Now you are ready to go, have fun! ;)



p.s. if you are in town, XYZ store is offering 25% off till April 26, check it here!

Mulberry silk tuxedo

Mulberry silk tuxedo

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                                                                                                      total look: H&M Conscious Exclusive
                                                                                                      ph. Masa


When H&M announced that Olivia Wilde will be the face of H&M’s latest Conscious Exclusive campaign and published very first photos of their collaboration I instantly fell in love with black suit. And here I am, a few months later wearing the same suit with open sleeves, before their official launch thanks to H&M! The organic silk blazer comes with matching trousers and that's how I achieved full tuxedo look. I added mules and earring from the same collection just to spicy it up a little bit. And what I love the most about this suit is the fact that can be worn in many ways (read sneakers). ;)
The capsule collection features organic materials as well as recycled wool, Tencel and recycled sequins showcasing gorgeous prints, elegant draping and cool separates. So save the date, H&M Conscious collection will be available from April 16th in-stores (in Serbia: Knez Mihailova 14-16) as well as online!