Fashion Dress in The Present: mac cosmetics
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Showing posts with label mac cosmetics. Show all posts
Showing posts with label mac cosmetics. Show all posts

Peek At Some Interesting Facts About The Legendary Cushion

South Korea can be regarded as a mecca of the world of beauty. Various latest innovations cosmetics to skincare that is present in Korea successfully captivate the women. Not only that, even now the whole world open eyes and adopt various trends and beauty innovations presented by Korea.



One of the successful cosmetics companies that dominate the beauty industry is Amorepacific. Global companies that overshadow several legendary cosmetics brands such as Sulwhasoo and Laneige have never stopped doing research to create the latest products that can support a woman's self-confidence through the care products and makeup they create.

One of the most recent inventions and existed to date is the Cushion. Maybe for some people, cushion has become one of the must-have beauty products. Cushion itself was first created and patented by Amorepacific. The initial idea of cushion products is to meet the needs of women to make it easier for them to use sunscreen and foundation on the face in one easy and practical step.


In the framework of Amorepacific Asian Beauty Tour 2017, Team Liputan6.com had the opportunity to visit R & D Center in Yongin-si, Gyeonggi-do, South Korea and talk with Serim Yoon representative from researcher at Amorepacific, and successfully find some interesting facts about cushion.

1. In producing cushion products, Amorepacific always adjust the texture of cushion formulas produced in accordance with the country that will become the target distribution of cushion sales. So in every country of course the texture of cushion formulas produced will vary. This also applies to the availability of cushion color hue options.

2. Amorepacific as one of the pioneers of cushion innovation, has its own key to maintain the quality of its products as a differentiator with other products that are now more widely launched by various other leading brands. But Amorepacific remains committed to injecting plant-based ingredients as well as the unique natural ingredients available in Asia.


3. When creating a cushion formula, the researchers are aware that the skin condition of each person varies and requires a formula that suits their skin type. In an attempt to find the right formula, researchers often use experiments on men in making perfect formulations useful to minimize the appearance of large facial pores.

4. Successful Cushion becomes the best product of Amorepacific. In fact, the product sells up to 100 million cushions sold over the past three years.


5. Now the cushion has entered into the fourth generation and continues to be popular with women. Before entering the heyday of today, the start of the booming cushion is aided by unique promotions through Home Shopping by demonstrating the easy way to apply cushion to create easy and perfect complications with just one product. Since the advent of cushion ads on Home Shopping in 2012, it successfully boosted cushion products to date.

Prague Fashion Weekend with M∙A∙C cosmetics

                                                                                                CLICK TO SEE MORE
                                                                                               Taxi ride
                                                                                             M∙A∙C welcome gifts
                                                                                                 The Charles Bridge

                                                                                                The Prague astronomical clock
                                                                                                Prague city map
                                                                                                Backstage pass
                                                                                               M∙A∙C Senior Artist - Netta Szekely
                                                                                                Signature look for Jakub Polanka show
                                                                                                   Backstage at MBPFW




                                                                                                 Look 1 for evening shows
                                                                                               Jakub Polanka
                                                                                                 Jakub Polanka
                                                                                                Bake shop bakery
                                                                                                  Prague city map

                                                                                               Look of the day
                                                                                               Bake shop bakery
                                                                         


                                                                                               Chatty
                                                                                              Chatty
                                                                                                    Look 2 for evening shows
                                                                                              Dior store at Parizska street
                                                                                              Parizska street

                                                                                         
                                                                                                   traveling companions
                                                                                                  *all the photos are made with my phone



If you are following me on the Instagram then you already know that I was in Prague with my partner in crime Jelena where we attended Prague Fashion Weekend, better known as #MBPFW one week ago.
As special guests of M∙A∙C cosmetics we were part of some really great fashion shows, backstage rush and private parties. And what I can say? We had a blast!
Welcomed (and later driven around) by Tick Tack taxi service provided by M∙A∙C (I highly recommend this one when you are in Prague, they even have a WiFi in their cars) and their great team I immediately felt as a true princess because of their special treatment. Pampered and loved, that's how I would describe it! :)

Let's talk about shows now!
- My favorite one was definitely from Jakub Polanka, young Czech designer who presented some amazing pieces on the catwalk. Smart, comfortable and at the same time chic. So keep an eye on his work, this shy and really down to earth guy will make even bigger success!
Check the entire collection Here!
- Chatty is a design studio from Prague and I liked several pieces from their collection for example This and This, but I have to admit that they were a little bit confusing. They showed mix of perfectly designed pieces and those that you can find at Zara. But if they focus more on their own design skills, I think that they can create magnificent collection!
Check the entire collection Here!
- Daniela Peskova is my third favorite designer from MBPFW. She reminds me at some Serbian designers who are great in creating simple but still eye catchy pieces.
Check the collection Here!
Despite the fact that I'm not a huge fan of tattoos I need to share my sympathy to a true star of this MBPFW  Rick Genest aka the Zombie boy! I would never tell that he is actually bashful and nice! 

Backstage time!
M∙A∙C Senior Artist - Netta Szekely was the one who created all the make up looks according to designers collection themes and vibes. And she did the amazing job! Together with the international M∙A∙C artists she did the 26 shows for MBPFW. Well done! It's quite impressive when you see what these creative people are doing during the crazy fashion months around the globe and how many things they need to make every single show perfect when it comes to makeup. And what's even better is when you have chance to be part of it!
My favorite makeup looks are 1, 2, 3, 4 , check  more Here, they are made by talented photographer Pavel Hejný.
You can also check some black and white photos from the same photographer, click Here!

Numbers
• Number of shows in major Fashion Week cities that M∙A∙C will support backstage:  208
• Number of Eye Liners and Eye Pencils ordered for Artists’ kits:  1,233
• Number of Permanent Lipsticks, Lipglasses, Lipmixes, Lip Erase and Conditioners ordered for Artists’ kits:  576
• Number of Mascara Wands and Tubes ordered  for Artists’ kits:  3,776
• Number of Lashes ordered for Artists’ kits: 844 


Overall
It was hectic, a little bit exhausting but above all very inspiring. New city, new people, new energy.
Prague is such a cute town and I would love to come back one day and explore it even more. I had chance to make only a quick tour to the most popular touristic places and I love everything except the fact that it was crowded. So if you are planning your visit, I would suggest to make an early morning sightseeing tour and enjoy!

Huge thanks to the entire team from M∙A∙C for this incredible experience, it was my honor to be your guest, ladies you are the best!

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